Friday, July 30, 2010

“Local Mobile Search Usage Growing Fast, Study Finds” plus 2 more

“Local Mobile Search Usage Growing Fast, Study Finds” plus 2 more


Local Mobile Search Usage Growing Fast, Study Finds

Posted: 30 Jul 2010 02:30 AM PDT

A comScore report finds local mobile search is growing at a rapid pace, and attracting a younger, wealthier audience: Over half have a household income in excess of $75,000 and 58 percent are 34 or younger, according to the report.

Study Shows Double Digit Growth of Local Mobile Usage, Unlocking Access to Younger, Wealthier, On-the-Go Consumers

Posted: 29 Jul 2010 06:33 AM PDT

comScore Research Shows That Mobile Internet Yellow Pages Audience Up 14% Year-Over-Year to 17.3 Million Users Monthly

More People Go Mobile For Local

Posted: 29 Jul 2010 06:28 AM PDT

Since the beginning of the year, many of us have predicted that mobile will be the top driving force behind local search growth in 2010. A rapidly-increasing number of smartphone users combined with faster mobile technology, better search offerings, and higher advertiser engagement suggests that consumers will be more likely than ever to begin using their phones as local search tools.

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